Articles

Feeding Hope: How a Digital Ramadan Campaign Tackled Hunger in Indonesia

Indonesia is home to millions of people who live below the poverty line, and the COVID-19 pandemic has only exacerbated...

Backing Our Heroes: Supporting Medical Workers during COVID-19

The COVID-19 pandemic has created an unprecedented demand for medical supplies and personal protective equipment (PPE) around the world. In...

From The Streets to Success: Empowering Jakarta’s Underprivileged Children

In Jakarta, thousands of street children face daily challenges related to poverty, neglect, and lack of access to education. The...

Transforming Lives with Clean Water: Empowered Communities in East Bali

For many years, the remote communities of East Bali, Indonesia, have faced significant challenges in accessing clean water and sanitation...

Digital Acquisition Strategies for Volunteer Recruitment and Engagement

As the world becomes increasingly digital, non-profit organizations are facing the challenge of recruiting and engaging volunteers through digital channels....

Integrating it All: The Importance of Omnichannel Strategy for Non-Profits

As the world becomes increasingly digital, non-profit organizations are facing the challenge of keeping up with the ever-evolving landscape of...

Using Influencer Marketing for Non-Profit Organizations

Influencer marketing has become a popular and effective way for businesses and organizations to reach new audiences and promote their...

Leveraging The Power of Storytelling in Digital Marketing for Non-Profits

Storytelling has long been a powerful tool for connecting with audiences, and it is no different in the world of...

Using Social Media for Cause Marketing: Strategies for Non-Profit Organizations

Cause marketing, the practice of promoting a cause alongside a product or service, has become an increasingly popular way for...

How Companies at Different Stages Use Digital Marketing

Companies at different business stages will often use digital marketing differently based on their specific needs and goals. Here are...

Challenges in Starting Digital Marketing for Traditional Companies

There can be several challenges that traditional companies may face when starting digital marketing, especially for Indonesian companies. Here are...

Where to Start Digital Marketing

Digital marketing can be a powerful tool for businesses of all sizes, but it can be intimidating for companies that...

23 Digital Campaigns Ideas to Start 2023

Many people use the new year as a time to set goals or make positive changes in their lives. By...

Digital Growth KPIs for Growing Companies

The start of the new year is a great time for businesses to rethink their digital marketing strategies and focus...

Mindset Growth dalam Digital Marketing: Apa Itu dan Bagaimana Penerapannya?

Sebagian perusahaan melihat growth dari satu parameter saja, yaitu parameter finansial yang menggunakan tolak ukur seperti tingkat penjualan, profitabilitas, dan...

Mengenal Teknologi Digital Marketing

Secara umum, penggunaan teknologi Digital Marketing akan memiliki banyak fungsi, antara lain: mendukung ketajaman proses Digital Marketing secara keseluruhan, efisiensi...

Mailchimp: Platform Email Marketing Otomatis untuk Mendukung Bisnis Modern

Strategi email marketing dapat diterapkan secara mudah dengan memanfaatkan platform yang beroperasi secara otomatis. Salah satu platform email marketing otomatis...

Mengukur Performa Website Kompetitor

Kelemahan terbesar dari tool analytics internal adalah kita tidak tahu tingkat performa data jika dibandingkan dengan kompetitor sesama industri. Terlebih...

Mengukur Performa Media Sosial

Strategi digital yang baik adalah strategi yang terukur. Termasuk juga mengukur upaya media sosial dan kontribusinya terhadap bisnis. Lantas seperti...

Dasar Pengukuran di Digital Marketing

Pengukuran aktivitas pemasaran menjadi proses paling penting dalam digital marketing. Dengan teknologi, perusahaan dimungkinkan untuk mengukur pergerakan konsumen dari berbagai...